Your Salesforce data is packed with insights, but most are trapped inside a maze of tables, custom fields, and historical tables. dotData Insight is unlike anything you have used before. It uses AI-powered pattern discovery, LLM-based data interpretation, and direct connectivity to Salesforce to discover high-value marketing signals quickly and automatically.
dotData Insight for Salesforce Your (Unfair) Marketing Advantage
Convert more MQLs to SQLs by analyzing millions of Salesforce data points in near-real-time without Data Scientists.
A Re-Imagined Way of Finding
Vital Marketing Signals
Product Features
dotData Insight is like having a marketing analyst who adapts to your data almost in real time to highlight what is working, what is not working, and what you should consider testing further. You’ll spend less time analyzing trends and more time discovering actionable strategies for your team.
Lead to Opportunity Conversion
Discover what drives lead conversion in minutes, not days.
Lead Generation
See which segments to target and generate more leads at a lower cost without hours of reporting.
Campaign Response
Tailor campaigns are based on key drivers that point to higher response rates.
Webinar Attendee & Registration
Discover what drives increases in the number of Webinar registrations and attendees.
Nurture Sequence Optimization
Explore all your marketing automation data to uncover key drivers of lead conversion.
Automated Segmentation
Automatically find segments to optimize metrics based on hidden patterns.
Maximize Form Completions
Find segments of your audience most likely to complete any of your forms.
SDR / Outbound
Focus your outbound efforts on the best-performing segments by identifying high-value targets.
Steps to Use
- Oauth2 Connectivity for proven security and reliability.
- Minimize data cleansing by automatically inferring metadata such as data types and relationships.
- Define custom columns, lead conversion status, and more.
- Select the column for the metric you would like to improve.
- Define the columns you want to analyze against your goal – across multiple related tables.
- Sit back and relax. dotData will automatically discover the conditions that impact that metric the most in a matter of minutes.
- Find the best signal combinations by balancing segment size and the change in business metrics as indicators of importance.
- Real-time visualization of custom metrics for a multifaceted business evaluation.
- Get quick overviews of what really matters in your results with LLM-generated summaries.
- Ask follow-up questions to understand how to dive deeper into your next iteration to refine your findings.
dotData Insight
What Our Customers Say
Exeter Finance
The biggest problem is that, when doing it manually, it’s just a repetitive, trial-and-error process that takes time. dotData solves a problem I’ve been trying to solve for 20 years.
sticky.io
I was spending 95% of my time wrangling data…now I can offload most of that work and just focus on delivering viable patterns and insights.